Club Chaos Agents - All Things Hollish, Wacked, and Jacked


REALTORS® - Important 100K Announcement!

If you're a REALTOR®, Broker, or an Agent and member of ActiveRain, this is a MUST READ!  Last month, over 100,000 consumers searched ActiveRain for Real Estate in specific cities using the "Search For Homes" feature.  I was just in a meeting with Bob Stewart and Doug Ching going over the stats and analytics reports.  Folks, this is no joke, consumers flock to AR and used this tool in their quest for finding homes.  

So why is this so important and why should you care?  We've discovered that most of our Agent and REALTOR® members DO NOT have "Hit Router" Campaigns setup.  That means these searches are NOT going to your IDX lead generating sites.  WOW, look at these numbers and stats.  I'm sharing this with you because while you are out there searching for tools to better your SEO and Blog, consumers are searching our network interested in homes in your area, and in most cases, we have very few members with campaigns setup in these areas.

And the list goes on and on and on... in fact, there are 600+ cities that had more than 100 searches.

If you're a REALTOR® member here, please don't miss out on this crucial opportunity to take advantage of the Hit Router Campaigns that each of you have access to.  If 487 people searched San Diego last month for "Homes For Sale" and not a single member has a campaign setup there, this means those possible leads are lost to another company that may in fact be selling them off.

The key to making this work for you is:
#1 - Setting Up Your City Search Campaigns, and
#2 - Making sure you have a good lead capture IDX site where this traffic will land.

After researching some pay per clicks sites out there, Brokers and Agents are paying upwards of $3.00 per click to capture these leads from other sources like Google.  AR campaigns start at .49 cents per click.  I can't emphasize enough the value and gold mine you're sitting on here.  Please take a few moments to look into this, the urgency here is that if our members aren't interested and don't take advantage of these "campaigns" fairly soon, they will end up being sold to the larger companies who are already willing, able and want to capitalize on these Clicks.

ActiveRain members need to be aware of this while you have the opportunity to jump on it. This is HUGE!!  We want our members to get first shot at directing these home searches to your IDX sites, and will do everything we can to get this information out there to every REALTOR®.  Bob Stewart is doing a price comparison of some other pay per click sites to show you the difference in value here, I'll add that link shortly.  I would also assume that the home searches conducted here are of higher "quality" than they may be on some of the other generic pay-per-click sites. 

This is one of the most important posts and announcements I've written on ActiveRain.  Home searches are taking place on Activerain right now, these stats are proof.  We want YOU to be able to help complete the process in finding these people homes.  Please, contact Bob or myself if you have any questions or need more information regarding these stats, or if you just need help setting up your hit router campaigns

This should be given priority consideration today.  Thanks.



"Learn More. Get More. Do More. Be More."

Comment balloon 140 commentsBrad Andersohn • May 07 2009 07:24PM


Thanks for the info.  I will look into this!

Posted by Jen Anderson (Exit By the Bay Realty) over 11 years ago

Hi Brad,

I'm not sure how to do this??  I' going to go ahead and play around on here and try to find hit router- do I have to be techy to figure out the idx part?

Posted by Cindy Edwards, CRS, GRI, PMN - Northeast Tennessee - 423-677-6677 (RE/MAX Checkmate) over 11 years ago

Thank you for sharing this info. I have been burnt before on paying for online marketing, and since I have limited knowledge so far on that, I am always hesitant to do this.

Posted by Heather Fitzgerald, REALTOR Greenwood Indiana Real Estate (REALTY WORLD-Harbert Company, Inc.) over 11 years ago

Brad, Thank you for the information, I set mine up but it says I do not have credit.  What does this mean?

Posted by Maggie McFarland, Pearland Realtor, Homes for Sale in Pearland Texas (RE/MAX Pearland - Maggie McFarland) over 11 years ago

Hi Brad - I get the message and I have no excuse why I haven't done this before.  I'm switching website companies to get better IDX and will set this up ASAP after that.  Thanks for the kick in the backside!

Posted by Susan Neal, Fair Oaks CA & Sacramento Area Real Estate Broker (RE/MAX Gold, Fair Oaks) over 11 years ago

Brad I don't see Ann Arbor or Saline on your list but I can tell you that I do get leads to my IDX site from here. I track and can see where they came from and what they put into get here.

It is a fabulous opportunity for Realtors that need more business.

Don't we all ?

Posted by Missy Caulk, Savvy Realtor - Ann Arbor Real Estate (Missy Caulk TEAM) over 11 years ago

Thanks for your reminder that there if more for us to do!

Posted by Roy Kelley (Realty Group Referrals) over 11 years ago

This is awesome. I have seen activity too. The market is picking up and these tools are esential to staying on top-Dinah Lee

Posted by Dinah Lee Griffey, Managing Broker Windermere Peninsula Properties (Windermere Peninsula Properties) over 11 years ago


Thanks so much for all of the great info that you pass's invaluable!

Posted by Sheila Moran,, RE/MAX Access, 210-32 (RE/MAX Access (Garden Ridge, San Antonio, New Braunfels)) over 11 years ago

Brad - That is some great news and Bob walked me through joining several communities and cities in Las Vegas & Nevada!

The power of The Rain is all around us!

Your friend Vegas Bob

Posted by Robert Vegas Bob Swetz over 11 years ago

Hi Brad: To be honest I tried it but did not see the benefit only the monthly charges. I guess I was also suspicious that other agents were clicking on my site to build listing router credit. Or I just could of had a lot of lookers. It somehow we could only pay for those clicks that lead to a warm body I might consider it again. I am reaping benefits from AR I'm just not sure if the hit router is the way for me to go. I would be interested in hearing from agents who have reaped the rewards or not.

Posted by Julie A. Black, CLHMS, CRS, GRI, Realtor, Broker (KAUAI DREAMS REALTY Kauai Real Property Specialist) over 11 years ago

Hi Brad, I obviously don't have this set up right if you are showing no agent campaigns for San Diego. Would you mind looking and seeing what is wrong?

Posted by William Johnson, Retired Real Estate Professional (Retired) over 11 years ago

Brad, I'm not sure how to set it up and I'm not sure how the payment works.  Is hit router and list router one and the same?

Posted by Lora "Leah" Stern 914-772-4528, Real Estate Salesperson (Coldwell Banker, 170 N Main Street, New City NY 10956) over 11 years ago

THanks for the info Brad.  I had it set up once upon a time & just went to re set it up & seems there isn't a 'San Antonio, Texas' option, just San Antonio....NM, FL & CO????  Is this some kind of glitch? 

Posted by Kristin Moran, San Antonio,TX - Real Estate - 210-313-7397 (Owner - RE/MAX Access - over 11 years ago

Brad - thanks for this very valuable information. I believe I have it set up correctly, but will have to check.

Posted by Sharon Paxson, Newport Beach Real Estate (Compass) over 11 years ago

Brad - Hmmmmmm this looks very interesting..... Got to go look into this one now. Thanks Brad! 

Posted by Robert Hammerstein, Bergen County NJ Real Estate (Christie's International Real Estate ) over 11 years ago

Thanks. I was thinking about expanding my campaign, but now I am wondering how can I tell who is visiting my website as a result of the Hit Router campaign?

Posted by William James Walton Sr., Greater Waterbury Real Estate (WEICHERT, REALTORS® - Briotti Group) over 11 years ago

All - Brad just called me to let me know he would check on the issue I was having in my comment above.

He is sitting in traffic Bumpahtobumpah & will respond to us when he get's back to his computer!!  Thanks!

Posted by Kristin Moran, San Antonio,TX - Real Estate - 210-313-7397 (Owner - RE/MAX Access - over 11 years ago

Now this is a post that's worthy of the daily newsletter - it might get in front of more people.

Posted by Georgie Hunter R(S) 58089, Maui Real Estate sales and lifestyle info (Hawai'i Life Real Estate Brokers) over 11 years ago

This doesn't seem to be working very well for me. When I got notified of more fees being added a few weeks ago, I sent in a request to not add more fees without trying to discuss it, but I haven't heard anything yet...but do get debited. I emailed a 2nd request, hoping to have an email discussion about it, but I know you all are very busy. I'll arrive at your front door, Brad, by Dec 31st if I don't hear anything or figure out what y'all are doing with the $$, ok? :-)

Posted by Mara Hawks, Inactive-2012 REALTOR - Homes for Sale Auburn Real Estate, AL (First Realty Auburn ) over 11 years ago

I haven't gottend around to do this..will try it this weekend.

Posted by Rebecca Gaujot, Realtor®, Lewisburg WV, the go to agent for all real estate (Vision Quest Realty) over 11 years ago

Invaluable information.  At face value, seems like an inexpensive and reliable source of internet leads.  Thank you for the data.

Posted by Daren Krause (Keller Williams Realty) over 11 years ago

Thanks for the reminder, just updated my URLs, one was an error.

When the hit router campaigns started there were a few weeks to test out the system. Was wondering if there could be a day to test out the system so as to check out systems or links without charging ourselves or others.


Posted by Eva Aliaga, Boca Raton & Delray Beach: SE Florida Real Estate (Partnership Realty Inc) over 11 years ago

Terrific post Brad - I have my router set up, but I am trying to set up a new website with a new idx , and a new outside blog over the next week.  I'd love to run a few things by you first. I'll drop you an email.

Cheers mate !

Sheldon :o)

Posted by Sheldon Neal, That British Agent Bergen County NJ (Bergen County, NJ - RE/MAX Real Estate Limited) over 11 years ago

I currently have 13 escrows and made my buyer's agents start charging a transaction fee (to pay my expenses.)  I am going to seriously look into this.  I did receive 22 leads from one blog post on April 27 (that I posted the week before.)  THAT is my highest one day active rain lead generation EVER!  That doesn't count all the other leads that trickled in from that one post in days prior (I am counting approximately 10.)

I think this could benefit my team but please keep posting on results.  You know I am a stat gal!  If the numbers make sense I will definitely have a higher budget for active rain ;)

Posted by Renée Donohue~Home Photography, Western Michigan Real Estate Photographer (Savvy Home Pix) over 11 years ago

Brad - Thanks for the information. I didn't realize how successful hit router was.

Posted by Robert Schwabe, Orange Park Real Estate (EXP Realty) over 11 years ago

Hi Brad - Just to clarify ... these 100,000 searches are over and above those that are done within our own market areas from our blogs and profiles?

Posted by John Novak, Henderson, Las Vegas and Summerlin Real Estate (Keller Williams Realty The Marketplace) over 11 years ago

Brad - This is a very compelling post. I have my List Router set up. I am frankly quite surprised with such a savvy group that so many have not done this yet. I hope this post changes that. Please let us know in 30 days what the success rate of this email is.

Posted by Christianne O'Malley, Exceptional Service - Delivering Results in Reno! (RE/MAX Realty Affiliates) over 11 years ago

Thanks so much.  I had no idea.  I have a great IDX search site and did not know I wasn't taking advantage of this.

I'll get it set up!!

Posted by Ralph Gorgoglione, Hawaii and California Real Estate (310) 497-9407 (Maui Life Homes / Metro Life Homes) over 11 years ago

OK you got me hook, line and sinker ;)

Posted by Renée Donohue~Home Photography, Western Michigan Real Estate Photographer (Savvy Home Pix) over 11 years ago

brad -- I know there was something on this before.  Can you direct those of us who are a bit "behind" where we can find out how this actually works. Thanks.

Posted by Joan Whitebook, Consumer Focused Real Estate Services (BHG The Masiello Group) over 11 years ago

Brad: This is great information.. I wonder how many hits were for Clarksville, TN or Oak Grove, KY... Didn't see either on the list..

Posted by Roland Woodworth, eXp Realty (eXp Realty) over 11 years ago

Sorry All - I posted this today from a presentation I was doing at Empire Realty, then got caught in major traffic. (thanks for updating everyone Kristin)  For those interested in setting up these campaigns, there are two links in this post.  Bob and I did a training webinar showing exactly how to set these up step by step yesterday.  If you missed the link, here it is again.  The recorded video of the webinar is at the bottom of the post.

I'll be back in a bit after I get the kids in bed to answer questions and reply to comments.  Thanks for taking a serious look at this, I sincerely feel this is a missed opportunity for many of our members and want to make sure everyone gets and understands how this works, and the benefits of having these campaigns setup properly.  Be right back in a few....

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

This is a huge number of consumer searches.  I need to look at the idea of PPC.

Posted by Christine Donovan, Broker/Attorney 714-319-9751 DRE01267479 - Costa M (Donovan Blatt Realty) over 11 years ago

How do we see the traffic stats for our city? 

Posted by Jeff R. Geoghan, REALTOR, Marketing Manager (Coldwell Banker Residential Brokerage) over 11 years ago

Brad- I think that I should set up hit router expanding further than my immediate area and hire buyer agents in those locals to give this biz too. Better than selling it off to companies that want to sell it back. I would never be one of their customers, but that is beside the point.

Posted by Katerina Gasset, Get It Done For Me Virtual Services (Get It Done For Me Virtual Services ) over 11 years ago
Hi Brad! Thanks so much for coming out to Empire today! You got us all fired up! I hope you weren't in too much traffic on the way home! Looking toward to taking Empire to the next level with Active Rain! Katie
Posted by Empire Realty Associates Danville, Walnut Creek, Alamo, Lafayette (Empire Realty Associates) over 11 years ago

Thank you for your emphatic post!  It appears that many of us have not investigated List/Hit Router.  I don't know the difference, so I will check out the webinar.  A while back I tried to figure it out, but saw the cost and didn't want to be charged for something I didn't understand.  It looks like ignorance is lost opportunity.

Posted by Carolynn Santaniello (Seven Gables Real Estate) over 11 years ago

Brad- this sounds like a goldmine!!!

Posted by JB Brookman, High School Senior Portrait Photographer (JB Brookman Photography) over 11 years ago

Great info but I need more step by step info on how to make it happen.  Can you provide more technical details?  Thanks!

Posted by Marian Pierre-Louis, Metrowest Boston (Fieldstone Historic Research) over 11 years ago


Thank you for sharing this very important info with us.  Just thinking of the opportunities this presents!  Awesome and timely post. 

Posted by Julie Boyd-Elrod, Realtor®, Broker Associate, and Investor (Keller Williams Realty) over 11 years ago

Brad - I think I set it up several months ago, but I don't seem to be getting any hits. But then How would I know if I am or not?

Posted by Connie Harvey, Realtor - Nashville TN Real Estate (Pilkerton Realtors) over 11 years ago

Good morning Brad - thanks for all the care that you give us agents here in the rain.  Not many other companies would that...  very interesting information.  I need to re-visit this today and go back over your previous posts.

Posted by Lee & Pamela St. Peter, Making Connections to Success in Real Estate (Berkshire Hathaway HomeServices YSU Realty: (919) 645-2522) over 11 years ago

You got me convinced. I'm bookmarking this page to come back to it after I'm done with my extremely important project.

Posted by Loreena and Michael Yeo, Real Estate Agents (3:16 team REALTY ~ Locally-owned Prosper TX Real Estate Co.) over 11 years ago

Thank you Brad.  I really love the idea.  Can we do this in Canada.  I will try tonight and check out.

Active Rain has been great.  I enjoy all the blogs and have learnt a lot.


Posted by Maya garg over 11 years ago

Great info. I do not go for PPC campaigns in general, they can drain your wallet fast.  I was talking w/Zillow last week and they were asking for $4/click on one of it's PPC programs... 125 clicks, and you've already spent $500. OUCH. 
.49c sounds reasonable enough for me to try it for 30 days and see. 

Posted by BJ Matson (The Choice Group) over 11 years ago


Have a different question

How do I get my picture on the comments and my name with office name and address to show up when i write comments.


Maya garg


Posted by Maya garg over 11 years ago

This is very helpful info and I am very happy that active rain is bringing in exposure!

Posted by Jessica DeCastro (Williams & Stuart Real Estate) over 11 years ago

Hi Brad...Being in such a small market I am hesitant as I do not think there would be many folks looking for Lake Anna.  It is not exactly like Miami, San Francisco, etc.


Posted by Kate Elim, Realtor 540-226-1964, Selling Homes & Land a (Dockside Realty) over 11 years ago

Brad-  I noticed that only 11 states were represented in the top 29 search count, above.  PA was the only state listed, from the northeast.  I'd be curious to know how many searches are done for CT.   

Over 5 months, I've had 86 hits on my hit router.  That averages to 17 hits/month.  I assume, that puts Westport, CT pretty low on the totem pole.  Is the lower search result consistent for the northeast?

Posted by Marilyn Katz, ABR, e-PRO - (Berkshire Hathaway HomeServices New England Properties) over 11 years ago

HI Brad,

I was on your AR conf call about Hit Router last week and found it useful.  I've now set up campaigns for the cities we I'm just waiting for the traffic and leads.  Any advice or tips is always appreciated!




Posted by Stuart Dobson ( over 11 years ago

I'm in a very rural section of NJ (bet most didn't even know there still was such a thing). While my area may never show up on the top search count, I only pay a modest fee when one of my towns is searched.

One BIG PLUS of the AR Hit Router is that you can cap your monthly spending, so you don't get a surprisingly huge bill even if you have Los Angeles.

Posted by Irene Kennedy Realtor® in Northwestern NJ (Weichert) over 11 years ago

Hi Brad: WOW - those numbers are amazing - talk about under utilization - thanks for the heads up.


Posted by Matt Listro, Your Credit Repair Expert (National Credit Fixers - Matt Listro) over 11 years ago

Brad, do you or anyone else have any idea why I'm getting lots of clicks I'm paying for but ZERO click credits on the same 9 cities I'm paying for???

I know people are clicking on these links because I have a website that they link to and it counts the unique visits.

Just curious.

"Click Credits You've accumulated no Hit Router credit"

Posted by Jim Lee, Portsmouth NH Realtor, Portsmouth, NH (RE/MAX Shoreline) over 11 years ago

Sheeesh!  As a newbie, my list of to do's is growing every day!  You may already have one and I just haven't found it yet, or is there a checklist so I can work through these things one by one.  I tend to click on a link and start reading, which leads me to another link with more to read and then I'm off on a tanget.  Help - it's fun but there so much to do and learn!

Posted by Karen Crowson, Your Agent for Change (Coldwell Banker Residential Brokerage) over 11 years ago

Hi Brad:


Terrific, I am all set up in my area.  Thanks!

Posted by Rick Tourgee, Provincetown and Cape Cod (Robert Paul Properties, Inc.) over 11 years ago


I want all the hits in my area at a low price.

Posted by Gene Riemenschneider, Turning Houses into Homes (Home Point Real Estate) over 11 years ago

Cindy - you don't need to be a techy to set this up or do this, but you do need a good IDX lead capture site to maximize the potential of this feature. I included a link to "hit router" in this post.  I also included a link to the webinar post that shows you how to set this all up.

Heather - I understand that. It's sad that there are a few companies out there that have given folks a bad taste about this stuff.  I would never write a post about something like this if I didn't truly and honestly feel it was of great value and possibly being overlooked and under utilized.  I get what you're saying though, once you have a bad experience at the dentist, you never want to go to another dentist ever again.


Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Maggie - credits are established when someone searches another area from your profile or Blog and gets routed to another member.  You'll see those credits grow in time.

Susan - that IDX is the key!  You should talk to Bob Stewart, we have some great options you might want to check out first.

Missy - If members understood this as you do, this post would't exist.  There was no way I could include all 600+ cities on here but you know your city campaigns are being searched based on the results you are getting from the leads coming from your IDX. That is an awesome testimony that this really does work if people set it up right, then track the results as you have.  I can't thank you enough for clarifying that.  You obviously get how this all works and I'm glad it's working for you. 

I want EVERY REALTOR member here to experience the same success and results you are.  :-)



Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Good stuff........we'll figure it out today or you'll hear from us.  Thanks for keeping us up to speed on the opportunities.

Posted by Anna Banana Kruchten Arizona's Top Banana!, 602-380-4886 (HomeSmart Real Estate BR030809000) over 11 years ago

Shhhhhhh.  Don't tell any others in Austin.  Oh, I guess it is too late.  Great feature and thanks for walking me through it.   Cheers.

Posted by TIM MONCRIEF, Over 2,000 homes sold….. (Tim Monciref) over 11 years ago

You're right. This deserves priority and is worthy of immediate action. there are a lot of potential leads fgoing to waste.

Posted by Michael Sahlman, e-PRO - Miami Beach Florida Luxury Homes ( - Keller Williams Realty) over 11 years ago

Brad, it would be great to see the stats for the other cities as well - if that's not too complicated...another post? Thanks!

Posted by Sharon Alters, Realtor - Homes for Sale Fleming Island FL (Coldwell Banker Vanguard Realty - 904-673-2308) over 11 years ago

How can we find these stats?  or can we?

Posted by Bridget Cella, e-Pro, Realtor (Re/Max Connection) over 11 years ago

That is very very helpful.  Thank you for sharing

Posted by Paul W. Thompson, Going Above and Beyond... (Homestreet Bank) over 11 years ago

YEs, Brad...can we get stats for our cities so we can better judge our opportunity...or missed opportunity as the case may be?

Posted by SarahGray Lamm, Realtor - 100K Hours of NC Real Estate Experience (Allen Tate Realtors Chapel Hill, NC 919-819-8199 ) over 11 years ago

cool news....had mine set up just at the beginning of the week.



Posted by Bettina Settles, Your Indiana Connection over 11 years ago

Hey everyone, these stats were gathered from our team researching our backend analytics.  I am trying to put together a spread sheet right now showing the cities, hits, and how many member Hit router campaigns are setup for each area.  I'm putting the final into a .pdf format and will try to make it available on my account for download.  Be patient with me, it's taking forever but I want to get you this info... 

I should have something up by this afternoon or evening with all the details. thanks.  :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Brad, I just signed up for this. Not really sure about how it all works, but sounds like it is worth a try. I linked to my Growth Leader webstie-do you think that will help generate traffic there or should I have linked to my website?? Thx!

Posted by Kristi DeFazio, Colorado Springs Rea lEstate 719-459-5468 (RE/MAX Advantage) over 11 years ago

Thanks Brad,

I'll try setting this up.....again.  It didn't work when I tried it the other day.

I'll give it another try and let you know .... How would I know that it is set up?? Will a red light go on!?

Patricia Aulson/Portsmouth NH Real Estate

Posted by Patricia Aulson, Realtor - Portsmouth NH Homes-Hampton NH Homes (BERKSHIRE HATHAWAY HOME SERVICES Verani Realty NH Real Estate ) over 11 years ago

Funny, I just got a sales call from some google-click-you're-it company and declined.  I like the fact that you can limit the amount you want to spend so I went ahead and selected my town.  Now I'm curious to see what happens! Thanks for the timely post!

Posted by Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES, Florida Waterfront and Country Club Living (Tropic Shores Realty - Ich spreche Deutsch!) over 11 years ago

I think I had set this up before...I guess I will have to go in and check to see if I did it right?

Posted by Tina Allen (Exit Realty Tri-County) over 11 years ago

I am going to check this out for my Realtor partners.  Thank you for the great information. 

Posted by Sarah Eubanks, Preferred Oregon Loan Consultant & Notary Public (Hill Valley Financial Services) over 11 years ago

Brad, wow, that is mind-boggling data.  First I gotta put the $$ in my budget - how much for a city?

Posted by Regina P. Brown, M.B.A., Broker, Instructor (MBA Broker Consultants) over 11 years ago

Brad this is great data.  I will be getting my IDX capabilities figured out as soon as my webmaster has my site update finished. Once it's complete I'll give the LR a real try.

Posted by AMBER NOBLE GARLAND - Top Real Estate Expert, Property Tax Appeal Specialist & Author, - The Agent You Can Trust To Deliver REAL Results! (Strategic Marketing Expert & Relocation Specialist Serving New Jersey and nationwide!) over 11 years ago this the same program that I emailed you about?  Any updates on that?  Thanks.

Posted by Brandon Farmer, Keller Williams Realty Huntersville, NC over 11 years ago

Can't seem to find the "Search For Homes" feature. Can you tell us how to find that, please?


Posted by Robin Rowland, Realtor®, CDPE, GRI Tuolumne County Real Estate (Robin Rowland - over 11 years ago

looks like a few agents must have been very busy from those numbers!

Posted by Damon Botticelli, Realtor - Las Vegas Real Estate (Silver State Realty & Investments) over 11 years ago

OK - I spent the better part of today compiling this report that includes over 3600 City Searches and I've uploaded it to in a .pdf format.  It reflects every City that has a minimum of 10 searches or more.  The AR City Home Search "Full Report"

If you do not see your City searched on this list, that does not mean it hasn't been searched prior to the month of this report, or that it won't be searched this month or in the months ahead.  I can only assume and anticipate that these searches will grow in volume over time as they have in the past. 

Remember, that there is a big difference between setting up "Hit Router" for your FREE Markets, and setting up "Hit Router" Campaigns for these City Home Searches.  When you use the "My Market" searches, they only land on your IDX if they are on your Blog, profile, or post.  If you use the CPC Campaigns and someone types in your City search, they'll land on your IDX no matter which of the 1,000,000+ post pages they search from here on AR.  As I said, we are here to help you if you need. 

I'll be back in the morning to respond to more comments.  :-)

BTW - In order to see the "Search For Homes" option on AR pages, you must be logged out and seeing the site as a non-member or consumer would.  Have a great evening all~

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Brad: I did not see either Greenville of Spartanburg, South Carolina on your list.

Posted by Sandy Childs, Realtor - Spartanburg, SC (Keller Williams Realty) over 11 years ago


I am thinking about setting up my router later. Thank you for sharing this information with us

Posted by Mayra Espinosa Realtor San Mateo Pacifica Homes, Pacifica -San Mateo,CA Real Estate agent, Buy,sell (Mayra Espinosa Broker- Realtor| Call 650-996-8961) over 11 years ago

WOW terrific information, looks like I have my work cut out for me tomorrow to get things going in the right direction!  Thanks for sharing!

Posted by Penny Florence over 11 years ago

Are you sure they were not searching for real estate and just ended up on active rain as apposed to coming to active rain to search for homes for sale?  A lot of people came to my sites therough searches for homes and I have shome searches set up.

Posted by Teresa Boardman (Boardman Realty) over 11 years ago

Hi Brad,

Bring on those leads...

Question: Does this system work in Canada?  If I enter Brampton, ON in the search box, it goes to "".  If this is the site the public would put in there info... this site does not allow for a "Postal Code" as we have 6 digits.  Can "Reply" adjust their search areas as we have thousands of Members in Canada.

Looking forward to your response.

Al and Peggy Cunningham
Brampton, ON

Posted by Al & Peggy Cunningham, Brokers, Our Family Wants To Help Your Family! (RE/MAX West Realty Inc., Brokerage) over 11 years ago

Was not aware of this.  I am thankful that we have a team mentality here at AR.  I am also glad we have smart people like Brad who can relay information to us so that we can take advantage of the benefits associated with being a part of this wonderful community.  Thank-u!

Posted by Melissa Juarez (Massachusetts Buyers Broker Agency, LLC) over 11 years ago


Thanks for presenting these numbers.  This is huge!  I should plan on getting my router set up.

Posted by Marzena Melby, Realtor, Twin Cities Minnesota Real Estate (Coldwell Banker Burnet Realty) over 11 years ago

Great post - as always!  Brad, I promise to spend some time today learning more about that.  Every day I try to take one new thing I read about on AR and thoroughly explore it!  Thanks!


Posted by Bruce & Mary Smith, REALTORS, Savannah Lakes Village McCormick SC (Savannah Lakes Homes) over 11 years ago


Once again you a goldmine of information.  I get so much from all of your blogs.  Thanks and keep them coming.

Posted by Victoria Murphy over 11 years ago

Sweet.  i am ready for it.

Posted by Marcus Valdez (Berkshire Hathaway Rocky Mountain Realtors) over 11 years ago

Teresa -  It's simple.  People are landing on AR pages, profiles and Blog posts and when they see the "Search For Homes" box in the upper right corner, they type in a city and state to look for homes available in that area.  Not sure how they get there, why, or through what source, just know that when they do, they're using this tool. 

I'm just trying to get members to see that if their Hit Router City Campaigns were setup properly with a Good IDX site, there might be a much greater potential here to be capturing leads each month. 

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Los Angeles had a high number of hits, I was happy to see I got this email from this morning. :-)

Your shared file "ARCitySearchStats.pdf", was downloaded at 06:11 AM (GMT-07:00 America/Los Angeles PDT ) on 09 May, 2009.

To see who accessed your file, please visit your Updates tab:

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Brad -

I have been using Listing Router for some time here in Chicago - have gotten 6 bona fide leads, one sale and one in process as a result.



Posted by Dean Moss, Dean's Team Chicago IL Real Estate Team (Dean's Team - Keller Williams Realty Partners Chicago IL) over 11 years ago

Thanks Brad,

I had stopped my listing router but after reading your article I have reactivated it.  Keep the insightful information coming. 

I have been asked by my company to do a presentation on Social Networking - how to do it so it works for you.  I hope you are OK with my using some of your statistic information.

Posted by Victoria Murphy, Santa Fe, NM (Sotheby's International Realty ) over 11 years ago

Good post Brad. I did my listing router as soon as it was available. I love everything you guys do for us! Thanks!!!

Posted by Lizette Fitzpatrick, Lizette Realty, Lexington KY MLS - Kentucky Homes (Lizette Realty - Richmond KY) over 11 years ago

Its worth check out. Active rain is growing so I would assume more people may begin their search here.

Posted by Chuck Carstensen, Minnesota Real Estate Expert (RE/MAX Results) over 11 years ago

I'd like to see more comments from users actively using the service. It sounds very appealing considering who few members are taking advantage of the service but as some of the other members have commented I've participated in these types of campaigns before and have never found them to be that effective.

Jason Opland | The Opland Group | Columbus, OH

Posted by Jason Opland (Better Homes and Gardens Realty) over 11 years ago

Hey Brad, is there a way to get stats from our area here..I'd be curious to see what they are, I live in a small town.. :)

Posted by Konnie Mac McCarthy, Broker/Owner - VA & MD "Time To Get A Move On!" (MacNificent Properties, LLC) over 11 years ago

Konnie - there is.  I left a link for you here.

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Thanks for sharing the information. Will check on it.

Posted by Anonymous over 11 years ago

Jason said "I'd like to see more comments from users actively using the service."  The whole purpose of this post is just that! 
We'd like to see more members using the service so we could see comments like those from Missy Caulk, Dean Moss, Renee Burrows etc.

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Comment Responses....

Cindy & Others - not sure how to set yours up?  There's a link in the post, read it, then watch the webinar video.  You'll be good to go.

Hit Router Credits?  - These are accumulated from folks searching while on your pages other cities in other areas.

William - you have the FREE markets setup, but you do not have any CPC campaigns setup.  Unless someone types in San Diego while on your page, profile or blog post, they won't end up on your IDX site.  If they type in San Diego while on YOUR page, profile, or blog post, then they will land on your IDX site. Tip: There are over 1,000,000 other pages on AR that consumers are searching from.  Only the Hit Router campaigns will get them to your site if they search your cities, not the "My Market" campaigns.

Lora - Hit Router and Listing router are one in the same.  For any member to access their own Hit Router setup, just click here.

Kristin - I'll see what's up with San Antonio and get that corrected asap.  Thanks again for your help. :-)

William - the best way to tell is to see Missy's comment #6.  Your IDX site is crucial in this process. 

Mara - there is a suspend link next to ALL campaigns, but based on these stats, I wouldn't.  Make sure your IDX is doing a good job of capturing those leads and hits, that's a major component of this working or not working...period.  Wish you would come knock on my door sometime! lol~  Happy Mothers Day!  :-)

Eva - one or two checks to confirm it's working is fine.  Just test your own campaigns and not other members.

Sheldon - always here if you need me anytime.  That goes for anyone who needs help or assistance with this.

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Thanks for the information, Brad.  The statistics are amazing! I will look into this!

Posted by Jason Rose, (123 ConEd LLC -- Michigan real estate continuing education) over 11 years ago

Some of you are misunderstanding the "TWO" areas of Hit Router and how it works!

Start a New Campaign is the one that is going to drive these city searches and traffic (from ANY AR page) to your IDX sites:

My Markets will only drive visitors to your IDX site if they search from your Profile, Blog, or Blog Post.

If you are still having difficulty getting your arms around all this, click here for all the details you'll need to do this correctly!

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Hi Brad -- Is it possible to have a post with the stats for all the cities?

Posted by Chris Olsen, Broker Owner Cleveland Ohio Real Estate (Olsen Ziegler Realty) over 11 years ago

Shhhh Im one of the two agents in Orlando. Now you are spilling my secret. ;) hehe just kidding I have yet to understand why other agents havent taken advantage.

Posted by Heather the Realtor Orlando, Lake Mary, First Time Home Buyers, Bank Owned Homes (LemonTree Realty) over 11 years ago

Comment by Terrie Leighton , Realtor Northern Nevada Real Estate:

Hi Brad ~ I just watched the webinar video on generation leads from "Hit Router." Thank you for posting it.

I am happy to report, thanks to Bob Stewart who walked me through the process when I set up my Outside Blog, that my free "markets" were set up correctly. I send everyone to my Vision site. Each City was set up correctly, they did not go to my home page, they actually went to the City they were requesting.

 I was so happy when I tested them that they were doing what you were talking about in the webinar, they went to the city and not just a home page.

 I also just finished settingup  my new campaigns for Hit Router. I sent them to my vision site as well and am looking forward to many leads from this. Thanks again for the webinar, you AR guys really are the coolest!!

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago - the full report Chris.

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Interesting post.  I'm wondering how many new campaigns got set up as a result of this?  What happens when it does get more competitive?  Can I lock in lower rates now?  The two cities I looked at from your chart had one campain each.  One had around 200 searches the other one had about 100 searches.

I'll tell you where I'm at and how you can sell me.  I'm working on the IDX search solution from my site.  I think that's the whole key.  I've ton a ton of research on IDX solutions and I still don't have the answer.

Posted by Mike Henderson, HUD Home Hub - 303-949-5848 (Your complete source for buying HUD homes) over 11 years ago

As usual, your posts are helpful and useful. You really spent a lot of time on this post, answering everyone's questions. Thanks again.

Posted by Kelsey Barklow, 423/948-9154 (Hurd Realty) over 11 years ago

Great information. I am still waiting to see rave reviews for this system. I am going to take a look at the full report but it sounds very promising.

Posted by Sabrina Kelley, Woodland Park Colorado Mountain Homes and Land (ERA Herman Group Real Estate) over 11 years ago

Thanks for the full report. Very, very informative.

Posted by Sabrina Kelley, Woodland Park Colorado Mountain Homes and Land (ERA Herman Group Real Estate) over 11 years ago

Wow, those are impressive stats!! I had no idea that so many consumers were visiting the site...I assumed it was mostly housing professionals.

Posted by Dan Magstadt (Paramount Residential Mortgage Group, Inc) over 11 years ago

Hey Brad, are you able to get the AR City Lead Report by "City" rather than by number of leads.  Would be helpful in choosing the cities in our area.

By the way, watched the Webinar on setting up Hit Router... good job, really helped.

Al and Peggy

Posted by Al & Peggy Cunningham, Brokers, Our Family Wants To Help Your Family! (RE/MAX West Realty Inc., Brokerage) over 11 years ago

This is my 2nd comment. I deleted the first one, which was pretty harsh. I'm trying to find a nice way of saying that I don't appreciate being expected to pay for the leads that my blogs helped to generate. And for quite some time, I've gotten better SEO from my also free WordPress blog. If I'm misunderstanding this, and it's not something I'm expected to pay for, then I apologize. I'll take a look at it.

Posted by Lisa Hill, Daytona Beach Real Estate (Florida Property Experts) over 11 years ago

Hey Al and Peggy - that pdf file is the only one I have. It's the way it was requested and this was the only info I had to work with.  It took me hours to compile the data, I hope it will be sufficient for your needs.  Let me know if there is anything else I can do to help. Thanks. :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Lisa - any leads that come to your Blog profile or Blog post DO go to you.  The CPC campaigns are only if you want leads coming to you from searches done in your cities on other Blogs profiles or blog posts.  I'm glad to hear your wordpress blog is doing well for you, I know some members have those too, but many do not.  I'm not sure wordpress blogs get the same type of traffic and property searches that AR does, but I could be wrong.  100,000 home searches is quite a few if you ask me.  (apology accepted) :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Hi Brad from Brampton, ON, Canada

Thanks, we will work with your list.  Just thought a click of the button would re-order the list.  Have the Hit Router up and running, just standing by for the results.

Have a great day!

Al and Peggy

Posted by Al & Peggy Cunningham, Brokers, Our Family Wants To Help Your Family! (RE/MAX West Realty Inc., Brokerage) over 11 years ago

Another great one! It took me ten minutes to get to the bottom of the comments. It is taking time to all thing necessary. I thank you for this post.

Posted by Monique Combs, Royal Shell Real Estate - Monique Combs (Royal Shell Real Estate ) over 11 years ago

This was a great email I just received this morning.


Hi Brad- I am (finally) setting up the hit router on AR. With the links for the market, would you recommend setting them up to that particular "community " page on my website, or to the home page or the mls search page?  Thank you for all the work you do!


When consumers search a city for listings, the next page they should see should be the homes for sale in that city. Period.  If you want to capture those leads, I recommend an excellent IDX, otherwise they just do their search and leave with no trace or followup for you.  A good IDX is always the answer and key to making Hit Router a success for them and for you.  :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 11 years ago

Hello Brad,

Thank you for all the valuable information!  Your posts are great!  I am fairly new at ActiveRain and your posts & the information that you pass on is helping me out tremendously.  Thank you!




Posted by Rita Minion (O'Brien Realty) over 11 years ago

Again, great information as always...I'll set up my hit router (or at least try to set it up) right away.

Posted by Kellie Fitzgerald (Kellie Fitzgerald - Chiricahua Real Estate) about 11 years ago


Can i set up this.  I am in canada.  Please can you guide me.  I would like to take advantage of this great tool.

Maya Garg


Posted by Maya Garg * ASP/ASA/ABR/CNE/, Moving you Forward.... Buyers, Sellers, Investors (Royal Lepage Signature Realty,Mississauga, Ontario) about 11 years ago

Brad. Thank you for sharing. My campaigns are now up and running. I am learning how to use it now.

Posted by Mark Velasco, Top Producing COMMERCIAL Team 30+ years experience (Sharpstone Commercial) about 11 years ago

I'm there baby.  Much cheaper than a Google pay per click.

Posted by Gene Riemenschneider, Turning Houses into Homes (Home Point Real Estate) about 11 years ago

Maya - you should be able to set this up in your area as long as those searches are available. :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) about 11 years ago

Just signed up - excited!!

Posted by Dennis Blackmore (Creed Realty) almost 11 years ago

Is this open fopr Canada yet, last time I checked, which honestly was quite a while ago, I could create a Canadian campaign.

Posted by Tom Lyons, Making You Findable ( almost 11 years ago
I believe we do have members in Canada utilizing this feature. :-)
Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) almost 11 years ago

Well I need to call Bob anyway about something else, so I might as well check into this too!  Don't see Nashville on your list, but maybe there are people searching here as well?

Posted by Emily Lowe, Nashville TN Realtor (The Lipman Group | Sotheby's International Realty) almost 11 years ago

Hi Emily - if you download the list, you'll see Nashville on there I'm sure.  It will show you how many searches were done that month on the .pdf list.  There is a link at the bottom of the post for you to download the file. :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) almost 11 years ago

Thank you for the great information Brad!! So much to learn :-)


Posted by Inez Meehan (Keller Williams ) almost 11 years ago


I not only found my little city , it had 172 hits and only 2 agents, I must help them, it's the right thing to do!!!   : )     Thanks

Posted by Bill Dean, William Dean - Broker, Salesperson (Haggerty Team St. Louis, Mo.) over 10 years ago

William - what's really interesting and something most folks don't even know is that in a single month there were nearly 100,000 homes searched by consumers.  I haven't tracked or researched the stats since this post but I can only imagine that the number has since increased dramatically.  :-)

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) over 10 years ago

Man just think I was not going to go to RainCamp.  What a wealth of information and actual real world application.  on to the take tab. 

Posted by Durrell Thomas (San Marcos Real Estate Company) about 10 years ago

Hi Brad,

Are any lenders reporting results with this?


Mary Anne

Posted by Mary Anne S. Daly, Queen of the Loan & Radio Broadcaster (Stearns NMLS #232164 CA BRE #01380812) about 10 years ago

Hi Mary Anne - The only reports I was privia to were the results posted here about the search criteria.  I wonder how many loans or members are contacted via the search tool and inquiries? Great question, just not sure how that would be tracked.

Posted by Brad Andersohn, ActiveBrad - 707.646.1876 (Executive Director of Education at eXp Realty) about 10 years ago


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