I attended a conference of sorts titled An Afternoon in Los Angeles, which was put on by About.com. Because About.com is a profit-making vehicle for the New York Times, it treats all of its writers pretty well. First, we had lunch in a private garden at the Sunset Marquis Hotel. Glorious sunshine and no wind. Perfect weather.
Then we had a 3-hour session with our editors and a lively discussion with other writers during a couple of workshops. We brainstormed. Discussed what our readers want to find at our particular sites. I do the home buying and home selling website for About.com and have been writing articles / blogs for this site for 5 years. This is in addition to my services to the Sacramento community as a Sacramento short sale agent.
To my astonishment, part of the presentation centered on how I expanded my home buying and home selling website by writing articles about short sales. I wrote my first article in early 2006. This wasn't based on SEO results or AdWords but composed simply because I spotted a need on the horizon for this information. Today, I have written more than 65 articles about short sales, including a book, The Short Sale Savior, and Google recognizes my site as an expert source for short sales.
My husband, on the other hand, shot some fabulous photos, which I'm pleased to share with you. Most of these are in West Hollywood, where we are staying. The last photo, well, it sort of speaks for itself.
Photos: Adam Weintraub
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Certified HAFA Specialist


My Sacramento Real Estate Listings
Elizabeth Weintraub is an author, home buying columnist for The New York Times-owned About.com, a Land Park resident, and a Land Park real estate agent who specializes in older, classic homes in Land Park, Curtis Park, Midtown and East Sacramento. Weintraub is also a Sacramento Short Sale agent who lists and successfully sells short sales throughout the four-county Sacramento area. Call Elizabeth Weintraub at 916.233.6759. Put 35 years of real estate experience to work for you. Broker-Associate at Lyon Real Estate. DRE License # 00697006.
The Short Sale Savior, by Elizabeth Weintraub, available at Amazon.com.
Lyon Real Estate is not associated with the government, and our service is not approved by the government or your lender. Even if you accept this offer and use our service, your lender may not agree to change your loan.
Photo: Unless otherwise noted in this blog, the photo is copyrighted by Big Stock Photo and used with permission.
The views expressed herein are Weintraub's personal views and do not reflect the views of Lyon Real Estate.
Disclaimer: If this post contains a listing, information is deemed reliable as of the date it was written. After that date, the listing may be sold, listed by another brokerage, canceled, pending or taken temporarily off the market, and the price could change without notice. It could blow up, explode or vanish. To find out the present status of any listing, please go to elizabethweintraub.com.






